Many families have lost their source of income during the COVID-19 pandemic and to ease their burden, Berjaya Sompo Insurance Berhad (“Berjaya Sompo”) launched the “Bantuan Car Seat” campaign where 30 child safety seats be given away to 30 families in need.

This Corporate Social Responsibility (CSR) campaign is a collaboration with theAsianparent Malaysia and Crolla, aiming to raise awareness on the importance of having a child safety seat and the correct method of installing a child safety seat.

Bantuan Car Seat Campaign

The campaign will span for 3 months from October 1 to December 30, 2021. It will begin with a Facebook Live session that will be hosted by our platform with official partner Crolla to hold a demonstration on proper safety seat installation techniques.

During the session, Berjaya Sompo will be giving away three Ultima Care V3 policies to those who participated in the question-and-answer session aiming to raise awareness on the importance of child safety seats and its installation techniques.

The giveaway would see eligible families receiving the Crolla Alpha child safety seat worth RM499 each. The child car seat is suitable for children from birth up to 25kg, or seven years old.

The Crolla Alpha is also approved by the European Safety Standards ECE R44/04.

How to Enter?

If you are interested to join the campaign, you can submit your applications at theAsianparent Malaysia app.

Along with your details, you are required to provide a write-up detailing why you need the child safety seat.

Qualifying criteria include:

• Household income of RM4,000 and below.
• Owning a car.
• Having at least one child below seven years old.

If you are interested or know any families who need this child car seat, you can join this campaign here.

Mr Tan Sek Kee, Chief Executive Officer (CEO) of Berjaya Sompo said, “Berjaya Sompo is an organisation built on the foundation blocks of ethics, integrity and professionalism, committed to fulfilling the expectations of our stakeholders and contributing to the Malaysian economy and society. Hence, Berjaya Sompo “Bantuan Car Seat” campaign is very dear to our hearts as we seek to make a difference in the lives of those in need.”

“We are aware that there are people who have suffered a loss of income during this COVID-19 pandemic, and we would like to help ease their burden by providing them with a child safety seat to keep their children safe,” Mr Tan added.

Why Should Children Use A Child Safety Seat When They Are in a Car?

Research published by the Malaysian Institute of Road Safety Research (MIROS) Evaluation noted that children transported in private vehicles are the leading group of casualties among children aged 1 to 4 years old (43.8%).

The research further reported that a correctly installed child seat helps reduce the risk of death by 71% for infants and by 54% for children ages 1 to 4 and reducing the need for hospitalisation by 69% for children ages four and below.

Tips for Getting Your Child Feels Comfortable in Safety Seats

Cultivating a child’s habit of sitting in a safety seat can be a bit challenging at first. However, there are some tips you can try to get the child used to sit without them making a huge fuss.

1# Teach them young

If possible, to ensure that children get used to sitting in car seats, they should be trained from an early age.

Whenever you and your family want to go out, don’t teach your child to sit on your lap. Instead, teach them to sit on their own safety seats so that their safety is always guaranteed.

2# Make them feel comfortable

Like adults, children also want to sit in a soft and comfortable seat especially if they need to sit for a long time in the car.

Make sure you install it the right way and back it up according to the child’s comfort. You can also add extra pads or blankets for extra height as well.

3# Give words of praise and encouragement

Parents need to encourage your child whenever they are sitting in their car seat. Give words of praise like “Wow, how nice of you to sit in this car seat. You’re smart!”

If they still don’t like to sit down, it’s okay. Let them sit on the regular car seat for a while then persuade them to come back.

Never use harsh words that can scare them or try to force them when they refuse, as this can create a sense of resentment towards the car seat.

Good luck!

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